"To the `Ad People (We sent) Hud one of their own brethren. He said: "O my people! worship Allah! ye have no other god but Him. (Your other gods) ye do nothing but invent!

"O my people! I ask of you no reward for this (Message). My reward is from none but Him Who created me: will ye not then understand?

"And O my people! ask forgiveness of your Lord and turn to Him (in repentance): He will send you the skies pouring abundant rain and add strength to your strength: so turn ye not back in sin!"

They said: "O Hud! no Clear (Sign) hast thou brought us and we are not the ones to desert our gods on thy word! Nor do we believe in thee!

"We say nothing but that (perhaps) some of our gods may have seized thee with imbecility." He said: "I call Allah to witness and do ye bear witness that I am free from the sin of ascribing to Him

"Other gods as partners! So scheme (your worst) against me all of you and give me no respite.

"I put my trust in Allah my Lord and your Lord! There is not a moving creature but He hath grasp of its forelock. Verily it is my Lord that is on a Straight Path.

"If ye turn away I (at least) have conveyed the Message with which I was sent to you. My Lord will make another People to succeed you and you will not harm Him in the least. For my Lord hath care and watch over all things."

So when Our decree issued We saved Hud and those who believed with him by (special) Grace from Ourselves: We saved them from a severe Penalty.

Such were the `Ad people: they rejected the Signs of their Lord and Cherisher; disobeyed His Apostles; and followed the command of every powerful obstinate transgressor.

And they were pursued by a Curse in this Life and on the Day of Judgment. Ah! behold! for the `Ad rejected their Lord and Cherisher! Ah! behold! removed (from sight) were `Ad the people of Hud!

(Qur'an: Translation of the meaning, 11:50-60)